To take full advantage of computer animation, you have to pay as much attention to the believable as you do the unbelievable.

Humor is the easiest to achieve; the 'heart' is always the toughest, because you can't tell people to feel a certain way.

If you're sitting in your minivan, playing your computer animated films for your children in the back seat, is it the animation that's entertaining you as you drive and listen? No, it's the storytelling. That's why we put so much importance on story. No amount of great animation will save a bad story.

If you can think about it, you can create it.

There’s never a wrong idea. You just keep throwing stuff out and inevitably there are elements of different things that inspire a character or environment.

I always loved the idea of a spy movie and part of it came from my personal love of spy movies. It started when I was growing up as a little kid in the 60s.

In dire economic times, movies are relatively inexpensive entertainment for the whole family.