An old essay by John Updike begins, 'We live in an era of gratuitous inventions and negative improvements.' That language is general and abstract, near the top of the ladder. It provokes our thinking, but what concrete evidence leads Updike to his conclusion ? The answer is in his second sentence : 'Consider the beer can.' To be even more specific, Updike was complaining that the invention of the pop-top ruined the aesthetic experience of drinking beer. 'Pop-top' and 'beer' are at the bottom of the ladder, 'aesthetic experience' at the top.
John UpdikeThose running tights the young women wear now, so they look like spacewomen, raspberry red and electric green so tight they show every muscle right into the crack between the buttocks, what is the point of them? Display. Young animals need to display.
John UpdikeMen emerge pale from the little printing plant at four sharp, ghosts for an instant, blinking, until the outdoor light overcomes the look of constant indoor light clinging to them.
John UpdikeI moved to New England partly because it has a real literary past. The ghosts of Hawthorne and Melville still sit on those green hills. The worship of Mammon is also somewhat lessened there by the spirit of irony. I don't get hay fever in New England either.
John UpdikeTo be President of the United States, sir, is to act as advocate for a blind, venomous, and ungrateful client.
John Updike