In a lot of ways I think food is starting to take the place in culture that rock and roll took 30 years ago.
Jonathan GoldEverybody talks about the internet being the ultimate repository of cooking knowledge. But it's not. It sucks.
Jonathan GoldIt's funny how everyone has a bizarre relationship with Google. The knowledge is there, but no one knows how to use it right.
Jonathan GoldEven though my entire writing persona is prefaced on me not being an expert, I kind of am an expert. I know a lot.
Jonathan GoldI think the point of obsession with food means we're healthy as a species. When we're hungry, everything tastes good, hunger is the best spice. When you're in a area that has few resources, you work incredibly hard to have something. And then you make the something taste good. The greatest food in the world comes from the inventiveness of great privation. What emerges is all the miraculous fermentations and all the strong flavors. You put it together in the right way, it's delicious. That defines survival, and our human species.
Jonathan Gold