Understanding the simple fact that morality differs around the world, and even within societies, is the first step toward understanding your righteous mind.

We can tolerate great diversity in our aesthetic beliefs, but we can't tolerate much diversity in our moral beliefs.

Suppose you read about a pill that you could take once a day to reduce anxiety and increase your contentment. Would you take it? Suppose further that the pill has a great variety of side effects, all of them good: increased self-esteem, empathy, and trust; it even improves memory. Suppose, finally, that the pill is all natural and costs nothing. Now would you take it? The pill exists. It is meditation.

People are wrong when they say that everything should be more diverse, even, say, rock bands. It's an error, an overgeneralization.

Conservatives tend to see the world more in terms of good-versus-evil and, for some of them, the nightmare is a disarmed citizenry that can be preyed upon by criminals. They know that having a gun in the house would increase the risk of an accident for a member of their family, but they're willing to take that risk.

I think the greatest work in social psychology from the 1950s and '60s is enormously important. I wish every high school kid could take a course in social psychology. I think we're making enormous strides in understanding the brain. These aren't yet giving us great insights, but I feel like we're on the verge of it. In five or ten years this basically searching the brain is really going to change things.

The final moment of success is often no more thrilling than taking off a heavy backpack at the end of a long hike. If you went on the hike only to feel that pleasure, you are a fool. Yet people sometimes do just this. They work hard at a task and expect some special euphoria at the end. But when they achieve success and find only moderate and short-lived pleasure, they ask is that all there is? They devalue their accomplishments as a striving after wind. We can call this the progress principle: Pleasure comes more from making progress toward goals than from achieving them.