For most women being other-directed, focused on how other people feel and nurturing them, was (and can still be) a quality that girls were (are) heavily pressured to become. The unselfish or Self-less woman was (is) seen as ideal. The realization and articulation that the cultural ideal of the perfect woman was someone who had no sense of Self and was a key part of the angry energy that drove Feminism to its swift success.
Judith M BardwickInstitutions which have too much security ... tend to become bureaucratic. They add layers of people and layers of rules in order to assure the security of not making mistakes.
Judith M BardwickI think the characteristics of really effective leaders when people are frightened and depressed are the same qualities that leaders need when people are optimistic. The difference is when people are frightened the need for these few qualities becomes much stronger because frightened people are desperate to have someone they can trust and believe in and who seems to be able to create a better future.
Judith M Bardwick... we know that productivity suffers when uncertainty is high. But we've failed to realize the equally destructive effects of too little anxiety. ... By protecting people from risk, we destroy their self-esteem. We rob them of the opportunity to become strong, competent people.
Judith M Bardwick... there's a large core of powerlessness which is balanced against the unwritten contract that says that if you behave, you'll be okay. No wonder people pay so much attention to knowing the rules, to knowing the right people, to not making waves, to never making errors -- to not risking, trying, innovating.
Judith M BardwickWhen people in organizations feel too secure, it's because there aren't any significant outcomes as a result of what they do. Whatever you do, nothing much different happens. This also means there are no important pay-offs if you risk by innovating. As there are no rewards for taking risks, then there's no sense of push in that institution's culture.
Judith M Bardwick