For most women being other-directed, focused on how other people feel and nurturing them, was (and can still be) a quality that girls were (are) heavily pressured to become. The unselfish or Self-less woman was (is) seen as ideal. The realization and articulation that the cultural ideal of the perfect woman was someone who had no sense of Self and was a key part of the angry energy that drove Feminism to its swift success.
Judith M BardwickNothing motivates like success. While academics, consultants and gurus are preoccupied with coming up with great insights and seminal ideas, usually they don't realize that making things happen, achieving operational excellence, moving the organization from uncertainty to clarity, from red ink to black, is what really creates hope for a better future. Therefore, great leadership always involves great ideas and real actions that reinforce a strong belief in the excellence of the decision makers and in the viability of the organization itself.
Judith M BardwickThe ways in which management can express appreciation for an employee's contribution are without end; the key is to act in ways that communicate Thanks! That was a great job! We can really count on you! It's great having you here! While some people love having plaques to hang on their personal Wall of Fame and they adore being acknowledged at a formal Recognition Banquet and some people are only interested in money, I find the most effective forms of recognition are personal and either spontaneous or very close in time to a significant accomplishment.
Judith M BardwickThe best worst example of making people feel unappreciated today lies in the casualness, indeed indifference with regard to massive lay-offs even when there isn't a financial crisis. That is a message to employees that they are expendable, interchangeable, easily dismissed and replaced, often by younger, less experienced and cheaper employees. The essential message being conveyed to people is, You are worthless. What an incredibly dumb thing that is for management to say!
Judith M BardwickWomen's self didn't die; it had never been born. And when women insisted on their right to have a self, they weren't understood even by their husbands who cried, Haven't I given you enough? And by their parents who joined the crowd who deemed them selfish and responsible for all the problems in their marriage. I remember it all too well.
Judith M Bardwick