Escuela Caribe preyed upon parents' fears of secular culture to recruit students. Parents could send their kids to a place where they'd be sheltered from evil secular influences - sex, drugs, alcohol, and a questioning mentality. A place where children would be forced to become good little clones of their parents.
Julia ScheeresJonestown was supposed to be a great socialist experiment, a place where all the evil "isms" would be eradicated: racism, sexism, elitism. This appealed to blacks and white progressives alike. Fed up with racist "AmeriKKKa," they were going to start their own society, on their own terms.
Julia ScheeresJim Jones wanted his people to believe the establishment was trying to kill him because whites were threatened by his message of racial equality. He used the incident to close ranks and turn anyone who disagreed with him into a menace. He warned his congregation that a would be assassin might try to infiltrate their church, so they had to prove their loyalty to him by never questioning his orders. Dissenters became traitors.
Julia ScheeresI think the folks who joined Jim Jones's church did so because they truly believed in his stated ideals of racial equality and social justice. That's why he was able to convince one thousand of them to immigrate to the jungle of Guyana. Although history has stigmatized Jonestown residents as the people who "drank the Kool-aid," I'd argue that they were noble idealists. Furthermore, they were murdered. They didn't willingly drink poison - they were forced to do so at gunpoint. They sought the ideal, only to have their leader horribly betray them.
Julia ScheeresSurvivors told me that sleep was a great escape from the nightmare that was Jonestown. I also longed for bedtime each night at Escuela Caribe; sleep allowed me to forget where I was for a few hours.
Julia ScheeresBefore I went to Escuela Caribe, my parents showed me the school's brochures featuring smiling kids at the beach or on horseback. The propaganda was greatly appealing to a kid from rural Indiana who hated her high school anyway. I also got reassurances that I could return if I didn't like it. But shortly after the gates closed behind me, I learned I'd been deceived; the beach was far away and I couldn't return home until I'd completed the program.
Julia Scheeres