The Key means a lot to me as a powerful symbol to believe, and this new fragrance is my message to my fans to always believe in their dreams.
Justin BieberI was interesting in discovering more about [Elizabeth Taylor], and I always tried to focus more on the woman than the legend or the icon and everybody's own individual version of what that is. She was badass! Really strong. And eccentric and fiery and powerful and clear and blunt. Spoke like a sailor. She was extreme, but she had the ability to love again and again and again and still believe in it every time.
Justin Bieber