It's often only other people who notice you have a signature style. I don't think I've got one, though other people tell me I do.

I thought it was quite vain to say, I want to be a model.

I had tried to get focused on other things. But I always ended up back in the same place, and it wasn't making me happy. I needed to get the focus back.

I was a scapegoat. The media had to put responsibility on somebody, and I was chosen. They felt free to say that because someone was thin they were anorexic, which is ridiculous.

It was kind of boring for me to have to eat. I would know that I had to, and I would.

Modeling can be a bit brain damaging. Starting my own brand was what I needed to do. I only model if there are such good jobs that you don't want to say no to. All that dressing up makes me say, 'What do I want to wear?' and, 'What do I want to do with Topshop?' It all kind of leads into the other things.

I want to live my life in a way that when I get really old, I look back at my life and say: aaah I lived it, not survived it.