The mission statement of my company, Kathy Ireland Worldwide, is to find solutions for families, especially busy moms. I'm reaching out to busy moms because that's what I am. That's what I know, and I know this woman has been underserved.

Our mission began with finding solutions for families, especially busy moms.

We need to support these women who are in crisis pregnancy situations.

The mission statement of my company, Kathy Ireland Worldwide, is to find solutions for families, especially busy moms. I'm reaching out to busy moms because that's what I am. That's what I know, and I know this woman has been underserved.

I feel I'm able to serve my customer by knowing what she or he wants. One of the ways I'm able to do this is through my website, and email: people give me great ideas, tell me what they want, what they don't want. It's really instrumental, and helps me stay in touch with people.

That was never on my radar, traffic stopping. It was never important to me.

If we get our self-esteem from superficial places, from our popularity, appearance, business success, financial situation, health, any of these, we will be disappointed, because no one can guarantee that we'll have them tomorrow.