Subpersonalities can exist at different levels or memes, however, so that one can indeed have a purple subpersonality, a blue subpersonality, and so on. These often are context-triggered, so that one can have quite different types of moral responses, affects, needs, etc., in different situations.
Ken Wilber"Transcending the ego" thus actually means to transcend but include the ego in a deeper and higher embrace, first in the soul or deeper psychic, then with the Witness or primordial Self, then with each previous stage taken up, enfolded, included, and embraced in the radiance of One Taste. And that means we do not "get rid" of the small ego, but rahter, we inhabit it fully, live it with verve, use it as the necessary vehicle through which higher truths are communicated. Soul and Spirit include body, emotions, and mind; they do not erase them.
Ken WilberI believe that evidence shows that there is a real spirit, a real Beach, but it is beneath no pavement whatsoever, for all pavements arise within it: Spirit is all-encompassing. It transcends everything, it includes everything.
Ken WilberGod does not lie in our collective past, God lies in our collective future; the Garden of Eden is tomorrow, not yetsterday; the Golden Age lies down the road, not up it.
Ken WilberConscious means "having an awareness of one's inner and outer worlds; mentally perceptive, awake, mindful." So "conscious business" might mean, engaging in an occupation, work, or trade in a mindful, awake fashion. This implies, of course, that many people do not do so. In my experience, that is often the case. So I would definitely be in favor of conscious business; or conscious anything, for that matter.
Ken Wilber