[on the theory of the firm] It is exactly analogous to the analysis of the reactions of a consumer by means of indifferent curves. Indeed, a consumer is merely a 'firm' whose product is 'utility.'
Kenneth E. BouldingWe should always bear in mind that numbers represent a simplification of reality.
Kenneth E. BouldingBecause of his capacity for abstract communications and language and his ability to enter in imagination into the lives of others, man is able to build organizations of a size and complexity far beyond those of the lower animals.
Kenneth E. BouldingKnow this: though love is weak and hate is strong, Yet hate is short, and love is very long.
Kenneth E. Boulding[Even the mechanism can be endowed with an image. Thus] the thermostat has an image of the outside world in the shape of information regarding its temperature. It has also a value system in the sense of the ideal temperature at which it is set. Its behavior is directed towards the receipt of information which will bring its image and its value systems together.
Kenneth E. Boulding