In the long run magazines can't be a convenience play - the Web has stolen that. So magazines have to be high fidelity - a fantastic experience - to thrive. Magazines will survive the Internet age, but only the ones that give people an experience they just can't get anywhere else. A magazine will have to be truly loved to make it.
Kevin ManeyThe explosion of the Web and digital media from 1995 to 2000 shook companies more profoundly in a shorter time than anything since the end of World War II.
Kevin ManeyChunking makes our brains more efficient. The more you can chunk something, the faster and easier you can process it. Wayne Gretzky had chunked hockey like no one before or since. Talented people have supremely chunked whatever they become talented at doing.
Kevin ManeyI reluctantly signed up for a journalism major, thinking I needed a fall-back way to make money should my career as a novelist fail to take off. As I started to try on journalism, including doing internships and working at the campus paper, I found I actually liked it. So I started to want to be a journalist.
Kevin ManeyAnybody can develop a certain amount of talent at something. However, the supremely talented - the superstars - are people who have married a gift of brain wiring to those thousands of hours of practice, usually in favorable circumstances.
Kevin ManeySuper fidelity requires constant investment and discipline, but great companies know how to do that.
Kevin ManeyWhen someone is in a state of flow, that person's brain is not thinking about anything - it's just processing things through chunks at a total instinct level. Athletes in a state of flow describe knowing what will happen just before it does - knowing how a defender will react to a certain move an instant before doing it. Of course, if you know what will happen, you can succeed at doing it, so an athlete in flow has a stand-out game.
Kevin Maney