(On soft launches) It allows you to test your assumptions and see which ones you got right, and more, importantly, which ones you got wrong. A big hard launch is expensive. Getting even one thing wrong can force you to go out of business.
Kevin O'LearyThe skies were blue when I was coming up. I want my kids to have the same opportunity, if not better, than I had.
Kevin O'LearyI want to go to bed richer than when I woke up. The pursuit of wealth is a wonderful thing, but the thing is you have to be honest about it, you have to tell the truth.
Kevin O'Leary