I want to bring theatre to a new generation, using the tools available to us, including taking it out to them on film and with new technology, but that is just so they can discover theatre. I want them to come in and sit in a theatre. This is the way to plant seeds.

We have learned the lesson that the music industry didn't learn. Give people what they want, when they want it, in the form they want it in, at a reasonable price - and they'll more likely pay for it rather than steal it.

At the end of the day, storytelling is actually very simple in its origin as long as there are people who want to tell stories and there are people who want to hear them.

We have to start listening to nature now.

Whether thats positive or not, people are talking about the Old Vic Theater again with passion and commitment and controversy and debate.

I'm aware that, from the outside, this looks like I've got quite an ego.

I've never heard of a situation where, because somebody had a particular political belief, they didn't get a part. I think it's a bit of a myth.