The whole world is conscious. It's just that we become conscious at times, and you become conscious when you lose a parent, or just a loved one, period - a wife, a brother, you know. You wake up and say, "Man, it's real. I don't need this pimp gangster stuff anymore, I need something with a little more substance." And there is marketing for that.
KRS-OneI make intelligence cool. I make spirituality cool. If we can make one's devotion to God cool, then I think I did a great thing. I can rest in peace.
KRS-OneHip-hoppers are not interpreting what hip-hop is, and when we do interpret it, we interpret it as something immature, unorganized, and outlaw.
KRS-OneIf you're true to the upliftment of people and the unity of people, raising the self-worth of people, then you live within your means. But the problem is that we're looking at the grass on the other side, saying, "That's greener. I want to be in the thug market, but I want to be a conscious rap artist." It doesn't work like that.
KRS-One