You can't compare a Super Bowl crowd, which tends to be more polite and a little more neutral to that. The Super Bowl only has 7,000 to 8,000 fans for each team.

My definition of utter waste is a coachload of lawyers going over a cliff, with three empty seats.

Well, we've made huge strides since the 1990 World Cup, USA '94, and obviously since '98. Unfortunately, those strides only register with the public once every four years.

I get asked this a lot: Why has soccer not succeeded? My answer is, soccer has succeeded. It is already the fastest growing youth participation sport in the U.S. It has already succeeded at the youth level, no question.

We literally had all 10 teams alive for a playoff position in the final week of the season. That outstanding balance and those close races created a major surge in attendance in the last month of the season.

It isnt easy to put all of the ingredients together and one of the key things is this is the first time theres been a real, significant governmental body participation. In our case, its Collin County and the City of Frisco, the Frisco Economic Development group and the Frisco Independent School District. Those bodies, and Hunt Sports Group, obviously, put money into the project, and that has helped make it work.

You can't compare a Super Bowl crowd, which tends to be more polite and a little more neutral to that. The Super Bowl only has 7,000 to 8,000 fans for each team.