The truly great ones rely on substance, and not on surface, hold on to the fruit, and not to the flower.
LaoziPride attaches undue importance to the superiority of one's status in the eyes of others; and shame is fear of humiliation at one's inferior status in the estimation of others. When one sets one's heart on being highly esteemed, and achieves such rating, then he or she is automatically involved in fear of losing status.
Laozi