The first practice is the practice of undiscriminating virtue: take care of those who are deserving; also, and equally, take care of those who are not. When you extend your virtue in all directions without discriminating, you feet are firmly planted on the path that returns to the Tao.
LaoziOf the best rulers, The people only know that they exist; the next best they love and praise the next they fear; and the next they revile. When they do not command the people's faith, some will lose faith in them, and then they resort to oaths! But of the best when their task is accomplished, their work done, the people all remark, We have done it ourselves.
Laozi