CBS is the largest out-of-home advertising company in the U.S.

I am broadcaster's biggest cheerleader because I genuinely believe in it. Where else can you get 20 million people a week watching 'NCIS' or 'American Idol?' Where else can you get 120 million watching the Super Bowl?

Ultimately journalism has changed... partisanship is very much a part of journalism now.

News, by and large, has been the purest of all the television mediums, or at least we've tried to keep it that way, and there constantly is the argument about the separation between church and state.

I understand why creative people like dark, but American audiences dont like dark. They like story. They do not respond to nervous breakdowns and unhappy episodes that lead nowhere. They like their characters to be a part of the action. They like strength, not weakness, a chance to work out any dilemma.

As the TiVos and the Replays are coming into our world - and they're coming - it's better to - be inside the tent and figure out what they're doing and to work hand in hand with them as opposed to saying, 'You know what, the automobile is not going to work. I'm going to stick to my horse and carriage,' you know.

You won't see Moonves on Twitter.