It is no accident that banks resemble temples, preferably Greek, and that the supplicants who come to perform the rites of deposit and withdrawal instinctively lower their voices into the registers of awe. Even the most junior tellers acquire within weeks of their employment the officiousness of hierophants tending an eternal flame.

Among all the emotions, the rich have the least talent for love. It is possible to love one's dog, dress or duck-shooting hat, but a human being presents a more difficult problem. The rich might wish to experience feelings of affection, but it is almost impossible to chip away the enamel of their narcissism. They take up all the space in all the mirrors in the house. Their children, who represent the most present and therefore the most annoying claim on their attention, usually receive the brunt of their irritation.

Except in a few well-publicized instances (enough to lend credence to the iconography painted on the walls of the media), the rigorous practice of rugged individualism usually leads to poverty, ostracism and disgrace. The rugged individualist is too often mistaken for the misfit, the maverick, the spoilsport, the sore thumb.

[For American consumer society], the country's reserves of ignorance constitute a natural resource as precious as the Mississippi River or the long-lost herds of buffalo.

The genius of capitalism consists precisely in its lack of morality. Unless he is rich enough to hire his own choir, a capitalist is a fellow who, by definition, can ill afford to believe in anything other than the doctrine of the bottom line. Deprive a capitalist of his God-given right to lie and cheat and steal, and the poor sap stands a better than even chance of becoming one of the abominable wards of the state from whose grimy fingers the Reagan Administration hopes to snatch the ark of democracy.

The survival of American democracy depends less on the size of its armies than on the capacity of its individual citizens to rely... on the strength of their own thought.

The mystical nature of American consumption accounts for its joylessness. We spend a great deal of time in stores, but if we don't seem to take much pleasure in our buying, it's because we're engaged in the acts of sacrifice and self-definition. Abashed in the presence of expensive merchandise, we recognize ourselves . . . as suppliants admitted to a shrine.