On a personal side, I found Bo Burlingham's Small Giants to be a great window into how business can be an extension of social change and the critical role the entrepreneur plays in creating progress in society.

In the summer between my freshman and sophomore year, my grandfather got me a job at a local messenger company working on Wall Street. I was lucky enough to have been in the business during a stock market boom but just before the fax machine appeared on the scene, let alone email and the Internet. As a result, the messenger business was booming.

Apple makes computers and they have to be great at providing the product they promised every individual who wants to purchase from them. This is where they should spend the bulk of their energy.

By the time I entered this prestigious high school, my interest in formal education had already been exhausted.

But, to the extent that I cannot solve MY problem with the same thinking I used when I created it, you're right. We need the fresh air that comes from others to see things in other ways.

If the workers don't keep themselves current - with some assistance and guidance from their employers - then the workers who are in the legacy roles will have to be removed. That's what's so difficult.

In companies, there are three activities that should be labeled better. First there is the "CORE" which is the thing the company does that its customers pay it to do.