Some of my colleagues want to be The Anchorman on the Mount. Others see themselves as the Ace Reporter. Because of 60 Minutes, there's a whole herd of them determined to be The Grand Inquisitor and a heady number want only to be The Friendliest Anchor on the Block. At least one wants to be Jesus.
Linda EllerbeePitching was about fooling people, manipulating them, making them believe in something that ultimately wasn't there. Great pitching was great lying.
Linda EllerbeeIt's not just the cheerleading thing I have a problem with, it's the whole jock enchilada. I'm all for a good game of basketball in teh driveway or a killer bike ride. But when there's tackling and grunting involved-- no thanks.
Linda EllerbeeMedia literacy is not just important, it's absolutely critical. It's going to make the difference between whether kids are a tool of the mass media or whether the mass media is a tool for kids to use.
Linda Ellerbee