[Pleasure is what suggested] which behaviors, emotions, social patterns and patterns of taste served us well during our evolutionary history. They were experienced as pleasures and encoded into our formative genetic codes . . . deep in the past, from about 100,000 years ago and beyond.
Lionel TigerYou can teach a bear to tango on a barrel but his enthusiasm and performance are limited and brief.
Lionel TigerThere is a tendency for humans to consciously see what they wish to see. They literally have difficulty seeing things with negative connotations while seeing with increasing ease items that are positive. For example, words that evoke anxiety, either because of an individuals personal history or because of experimental manipulation, require greater illumination before first being perceived.
Lionel Tiger