For the kind of places I've written for and the kind of writing that I've done, the general way to think about your audience is to think about somebody who's like yourself, but in a completely different discipline.
Louis MenandThe difficulty with coming up with a curriculum is mainly that faculty aren't trained to think in terms of general education. They're trained to think in terms of their own discipline, or their specialty.
Louis MenandLiterature is being taught as though it were only political medicine or political poison-a view that is not only illiberal but illiterate.
Louis Menand