The real bosses in the capitalist system of market economy are the consumers. They by their buying and by their abstention from buying decide who should own the capital and run the plants. They determine what should be produced and in what quantity and quality. Their attitudes result either in profit or in loss for the enterpriser. They make poor men rich and rich men poor. They are no easy bosses.
Ludwig von MisesThe entrepreneur profits to the extent he has succeeded in serving the consumers better than other people have done.
Ludwig von MisesThe masses favor socialism because they trust the socialist propaganda of the intellectuals. The intellectuals, not the populace, are molding public opinion.
Ludwig von MisesAll those evils which the [liberals] interpret as evidence of the failure of capitalism, are the necessary outcome of interference with the market.
Ludwig von Mises