It's really about taking something inherently negative, and starting with the word loser, starting with something that's negative, and changing it into something that's positive, redefining it, but doing it in a certain way, how - like I would say when I look out at the world and you see it's dark and it's just overbearing and every day is depressed, depressed, depressed. What it took was to change my perspective a little bit. Not to change the world, to change my perspective.
Lupe FiascoFor me, I walk a line of fame and infamy. I walk the line of celebrity and non-celebrity.
Lupe FiascoAmerica is not all white people. It's not all black people. It's not all Mexican people. We together, and we all relate on certain levels, so if you actually scaring people away, they can't relate to what you're saying.
Lupe Fiasco360 deals are the new things of the industry. It's not about selling records; it's about selling T-shirts, getting a piece of your publishing, getting a piece of your touring, and all these other kind of properties.
Lupe Fiasco