A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.
Mahatma GandhiEven Ramanama is by itself lifeless, but it has become a living symbol of the deity because millions of people have consecrated it.
Mahatma Gandhi