I don't think there is just one Louis Vuitton woman. That is why, for the fall/winter 2011 show, I loved the idea of lots of different characters - a wife, a mistress, a girlfriend - stepping out of the row of hotel elevators.

Innovation is an evolutionary process, so it's not necessary to be radical all the time.

Change is a great and horrible thing, and people love it or hate it at the same time. Without change, however, you just don't move.

I think of many people and no one as a muse. I love the way Sofia looks always, and I love the way Kim looks always. Fashion may be part of their world, but it's not their whole life. It's not everything.

The attention toward me is basically because of what we've built as a company. If we built a pile of crap then nobody would care what I ate for lunch.

Fashion isn't a necessity. It pulls at your heart. It's a whim. You don't need it. You want it.

I don't know the history of art, but I got over intimidation from the art world when I realized that I was allowed to feel whatever I want and like whatever I want.