The biggest challenge I think every publisher is facing is how do we get readers to pay for content? So we're constantly testing, trying new things.
Maria RodaleWe must make organic the conventional choice and not the exception available only to the rich and educated.
Maria RodalePeople develop their health habits when they're kids, and that carries through their whole life.
Maria RodaleThat's the Holy Grail right now for the whole media industry, and so that's where most of our efforts are going to: How do we get people to pay for this, and to continue to pay for it as there's more and more competition for their attention?
Maria Rodale