Simperium seems like a genuine utility for our own apps, and for other people as a service. And Simplenote, as a product, I love, and it's just darn handy.

The biggest motivation is not the money but the impact.

One of my favorite programs that we didn't make is Rescue Time. It runs in the corner of my computer and tracks how much time I spend on different things. I realized that even though I was doing e-mail only a couple of minutes at a time, it was adding up to a couple of hours a day. So I'm trying to reduce that.

I don't care how someone lives or how good their spoken English is. I do all of my interviews on Skype text chat - all that matters is their work.

I'm an investor in MakerBot, which is a good example of the 'thingiverse'. The idea of applying collaboration and rapid iteration to things that we interact with and hold in our hands everyday is super revolutionary.

Simperium seems like a genuine utility for our own apps, and for other people as a service. And Simplenote, as a product, I love, and it's just darn handy.

As an entrepreneur making decisions for your company, always go back to your first principles of what's important to you and why you started in the first place.