You don't want to be slavishly doing the same thing over and over again that everybody else has done, but at the same time, you're conscious of, "This is important. I owe something to my ten year old self right now. I need to respect that." I need for that kid who is obsessively reading comic books, I need there to be something rewarding for him where he's like, I didn't waste my time. I know what this is.

I'm always looking for what's something that Bradley Whitford's character can say that is completely outrageous and completely wrong, but in a double-reverse way is actually totally right. I don't really like where there's a story and you lay a few jokes on top of it.

I came to accept in myself a long time ago that I really do like writing articulate sociopaths.

I have always been drawn to characters, and this was true for my feature-writing career as well, where there is a tension between rule-breaking and rule-following.

You don't want to be slavishly doing the same thing over and over again that everybody else has done, but at the same time, you're conscious of, "This is important. I owe something to my ten year old self right now. I need to respect that." I need for that kid who is obsessively reading comic books, I need there to be something rewarding for him where he's like, I didn't waste my time. I know what this is.

I have to say, as a showrunner, being niche-y is kind of a great thing.

Obviously, everybody's favorite form of web content is more story with principal actors. But the economics of the web do not yet support.