I think you should make a movie that has an audience.
Music is half the film.
People want fun and escapism at the moment. Look at the success of Guardians of the Galaxy. I think Nolan kick-started a very dark, bleak style of superhero escapism, and I think people have had enough of it.
I will never sign anything which makes me have to do more than one film.
I like the X-Men, otherwise I wouldn't be doing it.
So I think I sometimes will put a cliche in and then just pad it out so you're not noticing.