The facts which our senses present to us are socially performed in two ways: through the historical character of the object perceived and through the historical character of the perceiving organ. Both are not simply natural; they are shaped by human activity, and yet the individual perceives himself as receptive and passive in the act of perception.
Max HorkheimerAlthough the formulations of science now offer the most advanced knowledge of nature, men continue to use obsolete forms of thought long discarded by scientific theory. In so far as these obsolete forms are superfluous for science, the fact that they persist violated the principle of the economy of thought, that characteristic trait of the bourgeois temper.
Max HorkheimerThe endeavor of scientific research to see events in their more general connection in order to determine their laws, is a legitimate and useful occupation. Any protest against such efforts, in the name of freefom from restrictive conditions, would be fruitless if science did not naรฏvely identify the abstractions called rules and laws with the actually efficacious forces, and confuse the probability that B will follow A with the actual effort make B follow A.
Max HorkheimerAs soon as a thought or word becomes a tool, one can dispense with actually 'thinking' it, that is, with going through the logical acts involved in verbal formulation of it. As has been pointed out, often and correctly, the advantage of mathematics - the model of all neo-positivistic thinking - lies in just this 'intellectual economy.' Complicated logical operations are carried out without actual performance of the intellectual acts upon which the mathematical and logical symbols are based. ... Reason ... becomes a fetish, a magic entity that is accepted rather than intellectually experienced.
Max HorkheimerThe pleasure a man gets from a landscape would [not] last long if he were convinced a priori that the forms and colors he sees are just forms and colors, that all structures in which they play a role are purely subjective and have no relation whatsoever to any meaningful order or totality, that they simply and necessarily express nothing....No walk through the landscape is necessary any longer; and thus the very concept of landscape as experienced by a pedestrian becomes meaningless and arbitrary. Landscape deteriorates altogether into landscaping.
Max HorkheimerWhen the great religious and philosophical conceptions were alive, thinking people did not extol humility and brotherly love, justice and humanity because it was realistic to maintain such principles and odd and dangerous to deviate from them, or because these maxims were more in harmony with their supposedly free tastes than others. They held to such ideas because they saw in them elements of truth, because they connected them with the idea of logos, whether in the form of God or of a transcendental mind, or even of nature as an eternal principle.
Max HorkheimerThe world is so possessed by the power of what is and the efforts of adjustment to it, that the adolescent's rebellion, which once fought the father because his practices contradicted his own ideology, can no longer crop up. ... Psychologically, the father is ... replaced by the world of things.
Max Horkheimer