We also ought to recognize that unpaid labor falls predominantly to women. The other thing I would do in countries like the U.S. is to show more men, even in TV ads, doing household work. Only two percent of ads show men doing chores, and yet we know they actually do several hours of it in real life. Those images affect young boys and girls.
Melinda GatesMothers might say they'd go to the doctor. In poor countries, moms are usually responsible for their kids' health. But breastfeeding and traveling to the clinic take time, and research shows that health care is one of the first tradeoffs women make when they're too busy.
Melinda GatesIf you ask, who has the chance to move into the city and get a good job out in the developing world? It's a man. Who's left to care for the kids back at home? The woman is.
Melinda GatesIn the developing world, they don't have smartphones yet. They have the older plastic phones, but women are saving money on those, because they don't have access to banks. Having that access to digital money changes everything for her because she actually doesn't have to negotiate with her husband, which she will tell you is very hard in these circumstances, especially when the means are meager. She's expected to have money to pay for the kids' health or to help with the school fees.
Melinda Gates