Innovation is the creation and delivery of new customer value in the marketplace.

Champions know that success is inevitable, that there is no such thing as failure, only feedback. They know that the best way to forecast the future is to create it.

Innovation is the creation and delivery of new customer value in the marketplace.

Crazy people who are productive are geniuses. Crazy people who are rich are eccentric. Crazy people who are neither productive nor rich are just plain crazy. Geniuses and crazy people are both out in the middle of a deep ocean; geniuses swim, crazy people drown. Most of us are sitting safely on the shore. Take a chance and get your feet wet.

Keeping your mind open in the face of uncertainty is the single most powerful secret of unleashing your creative potential.

Life is a continuous exercise in creative problem solving.

A champion views resistance as a gift of energy.