The opposite of success is not failure. Unsuccessful efforts are not failures unless they so discourage you that you abandon further efforts to achieve your goal. Even then, the venture or effort may be a failure but you are not. Failure is an event not a character trait.
Michael JosephsonUsing the phrase business ethics might imply that the ethical rules and expectations are somehow different in business than in other contexts. There really is no such thing as business ethics. There is just ethics and the challenge for people in business and every other walk in life to acknowledge and live up to basic moral principles like honesty, respect, responsibility, fairness and caring.
Michael JosephsonIf you are the boss it's wise to remember that there are lots of things you don't know and lots of people who hope you won't find out.
Michael JosephsonIt can be frustrating and even frightening to observe the success which sometimes comes to outlaws and rogues who seem to refute notions of universal justice. Every time we see a villain enjoying the fruits of dishonorable acts we find ourselves doubting the value of character and the validity of the virtues we have been taught. Thus, it takes character to believe in character, but that belief is always rewarded, often by material success, but always by the esteem it earns from those who matter.
Michael JosephsonSuccessful or not, acts of physical courage always bring honor. It is the smaller forms of valor - standing up for principle at the risk of social disapproval, economic loss or injury to career - that require the greatest moral will power. Since there is usually little upside to winning and a significant and often lasting downside to losing, moral courage often requires as much character as physical bravery.
Michael Josephson