For a person to become deeply involved in any activity it is essential that he knows precisely what tasks he must accomplish, moment by moment.

But to change all existence into a flow experience, it is not sufficient to learn merely how to control moment-by-moment states of consciousness. It is also necessary to have an overall context of goals for the events of everyday life to make senseTo create harmony in whatever one does is the last task that the flow theory presents to whose who wish to attain optimal experience; it is a task that involves transforming the entirety of life into a single flow activity, with unified goals that provide constant purpose.

To be creative, a person has to internalize the entire system that makes creativity possible. Creative individuals are remarkable for their ability to adapt to almost any situation and to make do with whatever is at hand to reach their goals.

It is by being fully involved with every detail of our lives, whether good or bad, that we find happiness, not by trying to look for it directly.

A business is successful to the extent that it provides a product or service that contributes to happiness in all of its forms.

Creative individuals are more likely to have not only the strengths of their own gender but those of the other one, too.

When we are involved in [creativity], we feel that we are living more fully than during the rest of life.