The great virtue of free enterprise is that it forces existing businesses to meet the test of the market continuously, to produce products that meet consumer demands at lowest cost, or else be driven from the market. It is a profit-and-loss system. Naturally, existing businesses generally prefer to keep out competitors in other ways. That is why the business community, despite its rhetoric, has so often been a major enemy of truly free enterprise.
Milton FriedmanThere is no place for government to prohibit consumers from buying products the effect of which will be to harm themselves.
Milton FriedmanThe only relevant test of the validity of a hypothesis is comparison of prediction with experience.
Milton FriedmanTo the free man, the country is the collection of individuals who compose it, not something over and above them... He recognizes no national goal except as it is the consensus of the goals that the citizens severally serve. He recognizes no national purpose except as it is the consensus of the purposes for which the citizens severally strive.
Milton FriedmanHistory suggests that capitalism is a necessary condition for political freedom. Clearly it is not a sufficient condition.
Milton FriedmanIndividual price and wage changes will not be prevented. In the main, price changes will simply be concealed by taking the form of changes in discounts, service, and quality, and wage changes, in overtime, perquisites and so onโฆ. But to whatever extent the freeze is enforced, it will do harm by distorting relative prices.
Milton Friedman