It was important to me to change the narrative. It's important because it has an impact on everything you do. It doesn't matter who you are or what business you are running. You would always be seen as some African from the bush trying to run a bank. But we do these things successfully and we shouldn't be seen as second rate. That is the message that we are putting out there.
Mo AbuduThere aren't enough people in the media creation space. There aren't enough people making premium quality programming. That's how we change the narrative. Because there is a lot of bad African programming out there, and it is not helping matters.
Mo AbuduIt was important to me to change the narrative. It's important because it has an impact on everything you do. It doesn't matter who you are or what business you are running. You would always be seen as some African from the bush trying to run a bank. But we do these things successfully and we shouldn't be seen as second rate. That is the message that we are putting out there.
Mo AbuduI think anyone who isn't investing in Nigeria is missing out. If you look at Nigeria today, literally all of the business class cabins are full of foreigners, because these guys see opportunity.
Mo AbuduWhenever Hollywood makes films about us, it's 12 Years a Slave or The Butler or The Help. That is not the sum total of who we are as a people.
Mo Abudu