For me the most important issue is climate change because it in some ways trumps every other issue. Everything else we care about falls by the wayside if the Greenland ice shelf falls into the sea. And if suddenly sea levels rise 21 feet, everything we hold near and dear ceases to exist.
MobyBut on a utilitarian level, I realize that to try to accomplish the greatest good for the greatest number of people, sometimes we have to become salesmen for what we believe, and part of being a salesman is being effective.
Moby