A culture that holds people back should and can be changed.

There is the expression of selfishness and there is the expression of selflessness - but economists or theoreticians never touched that part. They said: 'Go and become a philanthropist.' I said, 'No, I can do that in the business world, create a different kind of business - a business based on selflessness.'

My greatest challenge has been to change the mindset of people. Mindsets play strange tricks on us. We see things the way our minds have instructed our eyes to see.

I am proposing to create another kind of business, based on "selflessness" that is in all of us. I am calling it social business.

I'm sure everything has a bearing on what I'm doing. My family is a lower-middle-class family, there's lots of children, seven brothers, two sisters grew up together, fighting with each other, went to school. My mother went to school up to 4th grade. My father went to school up to 8th grade. So that's about the education level we had in the family.

One day our grandchildren will go to museums to see what poverty was like.

If we want to help poor people out, one way to do that is to help them explore and use their own capability. Human being is full of capacity, full of capability, it's a wonderful creation, but many people never get a chance to explore that, never know that she or he has that.