Ever since Steve Bannon was demoted, and drama started playing out between Bannon and Jared Kushner and the firing of Comey and "Is he going to get impeached?" we have been trapped in a classic Survivor reality TV show, like, "Who's going to get voted off the island?" And this has every single news show enjoying ratings never seen before. And it physically pains them to talk about the stakes of this administration, whether it's health care or climate change or the deregulation of the financial sector or social security. None of it can compete with this reality show.

I do believe that our ability to jam the Trump brand is somewhat limited. I think we can chip away at it, but ultimately the way to undermine the Trump brand is a better product in the political marketplace, if you'll forgive the capitalist metaphor. I do think that the negative messaging on Trump is severely limited because he is tapping into a very deep, and in many a rightful, desire for deep change, and a feeling that the whole system is so broken and so corrupt that you might as well raise a middle finger as some kind of act of agency.

Either greed belongs in a war zone, or it doesn't. You can't unleash it in the name of sparking an economic boom and then be shocked when Halliburton overcharges for everything from towels to gas, when Parsons' sub, sub, sub-contractor builds a police academy where the pipes drip raw sewage on the heads of army cadets and where Blackwater investigates itself and finds it acted honorably. That's just corporations doing what they do and Iraq is a privatized war zone so that's what you get. Build a frontier, you get cowboys and robber barons.

So if the meaning of the Trump brand is being the ultimate boss who has the power because he's so rich, the way you undermine that brand is by making him look like a puppet, and by showing that while he's playing gold and admiring his properties, it's actually other people making the key decisions and he doesn't really know what's going on.

Information is shock resistance. Arm yourself.

There are lots of incredible people who are working in very flawed structures that are designed to keep us apart, so we're going to have to figure this out. The first stage is just talking about it openly: We are all working within structures where there is a disincentive to do what we most need to do, which is come together. I don't know what the answer is but I definitely think that that first stage is just being honest about it and trying to speak about it in a way that is not just accusatory.

We can't leave everything to the free market. In fact, climate change is, I would argue, the greatest single free-market failure. This is what happens when you don't regulate corporations and you allow them to treat the atmosphere as an open sewer.