Trump walked into a media setting for which he was far better suited than the other contenders because he actually knows how to do reality TV and made them all look like pretenders. And I would argue that our news media has only gotten worse since Trump got in office. Trump is media crack. The ratings have never been higher. The reason CNN would run an hour of an empty podium waiting for him to show up during the campaign is because they were terrified if they turned away from Trump their rating would go down.
Naomi KleinBut we need to be very clear: because of our decades of collective denial, no gradual, incremental options are now available to us.
Naomi KleinI see The Gap ads as being a great example of how branding has changed. Those Gap campaigns are pop culture. They've been incredibly powerful. They have had the kind of effect on culture that a hit band has. Just look at The Gap's Khaki swing ads, which were music videos. They had this tremendous impact on the industry - suddenly everything started looking like Gap ads and it became difficult to know who was co-opting whom and who was creating culture.
Naomi KleinIt is our great collective misfortune that the scientific community made its decisive diagnosis of the climate threat at the precise moment when an elite minority was enjoying more unfettered political, cultural, and intellectual power than at any point since the 1920s.
Naomi KleinAnd if there is one thing we can be sure of, itโs that extreme weather events like Superstorm Sandy, Typhoon Haiyan in the Philippines, and the British floodsโdisasters that, combined, pummeled coastlines beyond recognition, ravaged millions of homes, and killed many thousandsโare going to keep coming.
Naomi Klein