If I was one of the leaders...if I was just a leader of one of these studios what I would do is I would go to all my cohorts who run other studios and say let's make a deal. Let's each of us make three 3D movies a year or whatever the number is. Let's not take every movie and make it a 3D movie. Let's take our three tentpoles or whatever movie it is so you have a specialness to it.

I think a lot of people end up making sequels to movies just because the first one did a lot of business, and I think what people have learned is that it doesn't matter if the first one did a lot of business or that people want to go see another one just to see another one.

I think that if you're creating an environment completely or...in my research, what I've learned is that if it's a CG world or a lot of visual effects, you're almost better doing that in post.

So what'll happen is there'll be some very good cinema experiences are going to see 3D where you have to pay more. And there'll be some bad experiences of going to see movies in 3D. And I just hope that this kind of gold rush mentality doesn't kill what could actually be something that really, really benefits the industry.

I hate high expectations because they're hard to beat.

I think that when audiences find a movie that they don't expect to like, it adds great word of mouth.

There's pressure to deliver as good of a movie with a little bit more of a budget, and that to me ... to me the hardest thing always is, I just want to deliver a good movie no matter what the budget is and no matter where we shoot it or any of those things.