You can take for granted that people know more or less what a street, a shop, a beach, a sky, an oak tree look like. Tell them what makes this one different.
Neil GaimanNever trust a demon. He has a hundred motives for anything he does... ninety-nine of them, at least, are malevolent.
Neil GaimanAnd then he'd tried to become an official Atheist and hadn't got the rock-hard self-satisfied strength of belief even for that.
Neil Gaiman