Don’t try to plan everything out to the very last detail. I’m a big believer in just getting it out there: create a minimal viable product or website, launch it, and get feedback.

SEO is a race, not a sprint.

Don’t try to plan everything out to the very last detail. I’m a big believer in just getting it out there: create a minimal viable product or website, launch it, and get feedback.

It’s not about the amount of time you devote but rather what you devote to that time that counts.

You can't just place a few "Buy" buttons on your website and expect your visitors to buy.

Don’t optimize for conversions, optimize for revenue.

Don't look back and ask, Why? Look ahead and ask, Why not?