To be feared is much safer then to be loved.

For, besides what has been said, it should be borne in mind that the temper of the multitude is fickle, and that while it is easy to persuade them of a thing, it is hard to fix them in that persuasion

Before all else, be armed.

Men shrink less from offending one who inspires love than one who inspires fear.

I consider it a mark of great prudence in a man to abstain from threats or any contemptuous expressions, for neither of these weaken the enemy, but threats make him more cautious, and the other excites his hatred, and a desire to revenge himself.

Prudence therefore consists in knowing how to distinguish degrees of disadvantage.

Never was anything great achieved without danger.