Every one sees what you appear to be, few really know what you are, and those few dare not oppose themselves to the opinion of the many, who have the majesty of the state to defend them.
Niccolo MachiavelliTherefore the best fortress is to be found in the love of the people, for although you may have fortresses they will not save you if you are hated by the people.
Niccolo MachiavelliAny harm you do to a man should be done in such a way that you need not fear his revenge.
Niccolo MachiavelliFor the great majority of mankind are satisfied with appearances, as though they were realities, and are often more influenced by the things that seem than by those that are.
Niccolo MachiavelliIf someone puts up the argument that King Louis gave the Romagna to Pope Alexander, and the kingdom of Naples to Spain, in order to avoid a war, I would answer as I did before: that you should never let things get out of hand in order to avoid war. You don't avoid such a war, you merely postpone it, to your own disadvantage.
Niccolo Machiavelli