A prince is also respected when he is a true friend and a true enemy; that is, when he declares himself on the side of one prince against another without any reservation.
Niccolo MachiavelliAnd if, to be sure, sometimes you need to conceal a fact with words, do it in such a way that it does not become known, or, if it does become known, that you have a ready and quick defense.
Niccolo MachiavelliThe forces of adversaries are more diminished by the loss of those who flee than of those who are killed.
Niccolo Machiavelli